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ESL understands 'why there is frustration about the viewing experience'

posted by mikekoch,
HLTV.org, the largest international CS:GO website, spoke to ESL's Senior Vice President of Product Ulrich Schulze at ESL One Cologne about the tournament and the viewing experience on Facebook.
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ESL One Cologne, the biggest ESL event of the year, has just finished — and just 15,000 fans tuned in to watch one of the most memorable CS:GO tournaments of all time unfold. Following the conclusion, HLTV.org published an interview with Schulze where he spoke about the event, the Facebook stream and its advantages and disadvantages.

When asked about the number of viewers, Schulze explained why the figure is lower than previous events:

Unfortunately, it doesn't count anyone who is not logged in and anyone who is watching on embedded streams, which I think is a significant number. The unfortunate reality is that, for a lot of people, it's more stable to go to HLTV and watch it embedded there than it is to go on the platform itself. So the number is bigger than the counter.


He also admitted that the Facebook stream has had some problems which have reduced the viewer experience in comparison to the Twitch streams used previously:

It's not as reliable as other platforms, it's not as easy to find the streams, it doesn't have all the functions that it should have, both on mobiles as well as desktop, to provide a really great experience.


The contract with Facebook doesn't expire until the end of 2018, which means that ESL One Hamburg 2018 will still be streamed on the social media platform. At the end of the year, Schulze and his team will evaluate the options for next year, and if Facebook do not improve their stream then change is not out of the question:

But we are definitely evaluating what to do for 2019. While we still think that Facebook has potential because of the sheer number of people on the platform, the way it has performed so far certainly hasn't been up to the expectations we had. We can totally understand why there is frustration about the viewing experience, and that is something we have to fix going forward. There is no doubt about.


You can find the full interview here.

Photo credit: ESL - Helena Kristiansson

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